EU funding for agri-food products

A pro­pos­al for EU fund­ing for agri-food prod­ucts is now in the work­ings. Nordic Oats attend­ed the EU-Com­mis­sions’ Info Days in Brus­sels and rep­re­sen­ta­tives from mem­bers in Nordic Oats meet via Teams a cou­ple of times every week to final­ize the appli­ca­tion. The tar­get mar­kets are Chi­na and Bei­jing, Japan and Tokyo togeth­er with Korea and Seoul. At this moment the mar­ket poten­tial, pos­si­ble mar­ket strate­gies and focus prod­ucts are dis­cussed to be decid­ed. The last day for apply­ing is Maj 14th. 

The pro­gram aims to help agri­cul­tur­al orga­ni­za­tions pro­mote EU agri-food prod­ucts into inter­na­tion­al mar­kets and raise con­sumer aware­ness of Euro­pean farm­ers’ efforts to pro­vide qual­i­ty products.